someone else is a copywhore too

Tuesday 20 March 2007 | I like a cookie

In researching Tartarus, where they are apparently very, very fond of us, we find the following breathlessly hysterical copy:

The imagination of the community glimmers over the surface of the Town Lake, a formerly dry riverbed that now provides miles of natural beauty. [Let’s not think too hard about how it got there….]

Tartarus learned early that no dream is too big, no challenge too great. Function and beauty are inseparable. Pleasure and productivity can coexist.

Scientists at our State University make it possible to fly to Mars, to combat illness, to walk after crippling accidents and to make computers as swift as the wind. [Also, some people write poems.]

We work. We dream. We study.

We create with our hands the products of our imaginations

We are Tartarus, Arizona, the smart place to be.

We just hope someone got paid top dollar for those exultant line-breaks.



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